Contest/Competition Terms and Conditions Best Practice
Including T&Cs for your contest or sweepstake is absolutely essential, and should not be considered as optional, even if you’re running something like a Twitter competition. Terms and Conditions not only allow your entrants to scrutinise exactly the rules and details related to your promotion, but a
Automated Entry Services, Fraud, Scripting, Buying, and Cheating – ways in which your Competition or Giveaway can be Exploited
Here are three factors that can undermine the integrity of your contest or sweepstake. Depending on the nature of your entry mechanic, look out for these three risks: Automated Entry Services Automated entry services come in two basic flavours: A script that floods your entry database with garbage data. A pai
What is the Difference between a Competition and a Giveaway? (Or the Difference Between a Contest and a Sweepstake)
What’s the difference between a competition and a giveaway? What’s the difference between a contest and a sweepstake? It’s a very common question, and whilst sometimes these words are used interchangeably, and certain words can be used to generically cover all types of promotion, there are d