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November 15, 2014

The Difference between Narrative Entry and Technical Entry

Look at many sites and blogs running competitions or giveaways, and you’re likely to see something resembling the below: [hl type=”colored”]To enter our competition, do the following: Simply email [email protected] Follow us on twitter @windscreenwashers Fan us on FB Leave a comme

Entry mechanics
November 15, 2014

Why you should put the Answer to your Competition or Contest Question in a Video Rather than Text

Every promoter and agency knows how to run a competition.  Knock out some copy, and stick on a box for entry.  Done.  Right? Well, in many cases yes, and if the level of entrant engagement or barrier to entry sought is low, and the quality filter is wide, then yes, it’ll do.  But even just […]

Entry mechanics

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What is the Difference between a Competition and a Giveaway? (Or the Difference Between a Contest and a Sweepstake)
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